Selling Learning in Africa


Newspaper headlines from Kenya and Tanzania over the past year tell the story: “Alarm as East African Pupils Learn to Remain Illiterate,” says one. “Kenya Suffers Quality of Education Setback,” adds another. “Shocking Report on Literacy Levels in Schools,” offers a third.

Paradoxically, for Sara Ruto, East African regional manager of Uwezo, an education reform organization, the bad headlines are good news.

“We’ve learned that there are very important connections between the media here,” says Ruto, whose organization is a grantee of the Hewlett Foundation’s Global Development and Population Program. “The radio stations pick up a story from the newspapers, and then it becomes what is discussed.”  Read more

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